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Sourcing with Dr. Seuss

Writer's picture: Wings Unlimited, Inc.Wings Unlimited, Inc.

TO FIND THE PLACE, TO FIND THE SPACE...TIME IS TICKING, IS THIS A RACE?


In the style of the classic children's book author, Dr. Seuss, finding the right location is more important then ever these days. And with increased demand for business meetings and incentives...along with compressed availability...this can be a challenge. So how do you go from tears to cheers when sourcing?

Identify the goals of your program and gather the facts as best as you can in these preliminary stages to put together a great RFP. Keep it simple but focus on the following six key points:


  1. Where: Where are attendees coming from? Where do you want to hold your meeting and how's the airlift to your desired location?

  2. When: What time of year? Is it high, mid or low season in your "where"?

  3. Why: Why is this group coming together? Education, networking, incentive or another business initiative?

  4. How: How will your attendees meet? Do you need 20 breakout rooms and a huge GS, or a beachside resort with fabulous spa?

  5. Who: Who is attending your program and what are their demographics ? Are they young and hip, sporty and fun or more traditional in their preferred style when gathering?

  6. Count & Amount: How many will attend and what's your budget - even preliminary - to identify the right properties that will work.


Find the perfect hotel with the right dates in play,

You'll be on your way to an amazing soiree!

So seek your venue, not a minute to waste, a winning program you'll create post-haste!

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